Inma Lorente

Inma Lorente (Valencia 1985)

She studied graphic design after two years of working in a telecommunications company in the marketing department decides to travel to Barcelona to study illustration. It is at this point that begins to discover her true motivation. Decides to refocus her career and develop a personal style that feels great work.

Currently divides her time between her personal work and the implementation of projects such as advertising agencies or Doubleyou and Bassat.

Her work came to Mexico last year with a project to Hotmail, which has received two awards for advertising. Festival círculo de Oro, the most important advertising festival in Mexico and a Sol de Plata in Integrated Campaigns category in the ad in Spanish El Sol.

She also works for a cultural magazine illustrating newspaper articles along with other illustrators.

She like the archaic art and abstract expressionism. She does not like the academic or the rules. What a good time breaking perspectives and proportions.

Enjoy free drawing. Her basic tool is intuition.